Wonks discussions – November, 2021
Happy Holidays! November was an insightful month filled with lively discussions and inquires. Topics ranging from resources for consumer insights and fielding survey, here is a summary of some key topics members are talking about: LinkedIn Posts and Updates: Follow our LinkedIn page for updates, episode announcements, and more lively discussions. https://www.linkedin.com/company/researchwonks/ Discussions, Updates, & Inquiries: 2 […]
Wonks discussions – October, 2021
October was an exciting month! The latest episode of Measured Response is up, new events are listed, and our Wonks are busy as ever with engaging discussions and inquires. Here is a summary of some key topics members are talking about: A New Episode of Measured Response Episode 4 of “Measured Response: The Half Hour […]
Wonks discussions – September, 2021
September was a lively month for discussions, informative whitepapers, and job listings! Topics ranging from the current state of data and the COVID-19 Forecast for September through the end of the year, here is a summary of some key topics members are talking about: Looking for: Someone with experience working with Pure Spectrum, a platform […]
Wonks discussions – August, 2021
We turned up the heat this August with insightful discussions and inquiries! Topics ranging from attribution studies to concept testing, here is a summary of some key topics members are talking about: New Event listed: Masters of Brand Measurement – How do you measure DEI Media Initiatives, moderated by Upwave Job Postings (11): (2) Media […]
Wonks discussions – July, 2021
July was an exciting month for upcoming events and discussions! Virtual and in-person conferences and conversations on ads and ad spending, here are a summary of some key topics members are talking about: Job Posting for Director of Data Strategy A discussion highlighting the impact of the COVID-19 Looking for: Research on TV ads vs. […]
Wonks discussions – June, 2021
June was an active month for discussions and job postings! Stimulating conversations ranging from measuring website metrics and data performance, here are a summary of some key topics members are talking about: Job Postings (11): Research Manager, Project Manager/Director, Data Scientist, Brand Insights & Measurement Lead, Measurement and Research at Tik Tok, Sr Research Analyst, […]
Standard Media Index: Anglo Market Intelligence 2020
This new report from Standard Media Index (SMI) is made available exclusively to Research Wonks as part of SMI’s sponsorship of our community in March, 2021. The “Anglo Market Review” looks at major trends in advertising spending across seven major media channels, for all of 2020, in five English-speaking markets: USA, Canada, UK, New Zealand […]
Wonks discussions – November, 2020
Request for UK sales lift studies Call for marketing freelancer recommendations Request for contacts at organizations with capabilities in measuring ethnic media and messaging evaluation Job posting for Sales Director Discussion of vendors/approaches in media content analysis Request for study data on declining survey response rates Request for “pithy quotes” about the use of audio, […]
Wonks Discussions – Second half of October
Post on a list member’s research into electoral engagement in the U.S. Thread about creative testing methodology in conjunction with list member’s webinar Connected to the above, a discussion of creative vs. media spend impact Discussion/request for data on the impact of emotional connection between consumers and brands How to use observers for focus groups […]
Wonks Discussions – First half of October
Discussion of variables in early modeling of COVID-19 spread and impact Reminder of webinar on RICS-IVR survey methodology and when it is “fit for purpose” Shout out for Wonk’s member’s webinar on Outcome-based planning Request for vendor recommendation for branded content measurement within the content itself, specifically for publishers Call out to the film “Hucksters” […]