In 2005, Wonks was founded by Rick Bruner, who envisioned a forum for open expression among those engaged in the advertising research community.
All discussions take place on a private email listserv. Membership is free but must be qualified. The membership includes senior leaders from advertisers, agencies, publishers, and research firms.
The group maintains a strict confidentiality policy: what’s said on the Wonks stays on the Wonks.
Wonks Sponsorship and Listings Availabilities
Wonks reaches over 1,500 of the world’s leading executives focused on advertising research and analytics. It is a private forum restricted to the people and firms conducting and using media, marketing, and advertising research. More than two-thirds of the group are Directors or above at their firms.
The following is a list of whitepapers and other featured content that may interest the advertising research and analytics community. Unless otherwise specified, they are paid listings as recommendations by the site’s editors.
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