Wonks discussions – December, 2021

Happy New Year my fellow Wonks! December was an engaging month filled with dynamic discussions and inquires. Topics ranging from long term branding building and online surveys, here is a summary of some key topics members are talking about:

Job Openings (6)

  • Customer Research Manager
  • Analyst-Supervisor level at FCB Chicago  
  • Statistician/Methodologist at Lionsgate Motion Picture Group (MPG) –
  • Data Scientist positions at iSpot.tv 
  • Director of Primary Research at NBCUniversal
  • Ads Ops Position – Mid/Senior Level

(2)  New Job Seeker Alerts 

Discussions, Updates, & Inquiries: 

  • The latest COVID Forecast and updates about the Omicron variant
  • Participation for a one-question survey for research at Columbia University. The question is on how people perceive co-displayed products on e-commerce websites.
  • Exciting News – Dynata acquires both Ameritest and Optimus 
  • Online survey bias post-COVID

Recommendations for: 

  • Books for Intro to Marketing and Advertising. You can read a list of the recommendations in this blog: https://researchwonks.com/book-recommendations/ 
  • A Contractor/ digital marketer with experience in the Chinese market based in the US
  • Sample providers for an online survey about clinical psychologists in the U.S
  • Consultants/Companies eager to help brands design and analyze market level tests
  • A recent study published that describes why long term brand building is important for revenue/company growth 
  • B2B sample sources for CTOs, CIOs, Cybersecurity influencers, etc. 
  • A contractor to help build QA client-facing reporting dashboards, which connects data from ad servers, DSP’s, search platforms, and social media platforms

Don’t Miss our Podcast!

Episode 4 of “Measured Response: The Half Hour That’s Not Wasted” is here! Here we discuss the changes in brand strategies, tactics, and measurement mechanisms during the Great Transformation of advertising targeting and measurement. https://lnkd.in/ecVDu2GE 

Let us know what you think!

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