How is the science of analytics advancing? Many brands have shared with us that organizational adoption is a major hurdle they are learning to overcome. Join us to learn how they are solving that riddle, along with: Unified and comprehensive models Linking models to adtech to drive business results Overcoming the privacy related data challenges and more …. Sequent Partners and the ARF join forces to bring you the four-day Attribution & Analytics Accelerator this November. Now in its fifth year, this unapologetically rigorous forum focuses exclusively on attribution, marketing mix models and the science of marketing performance measurement.