Standard Media Index

Description of Services

Standard Media Index is the most trusted source of advertising expenditure and pricing data in the marketplace. SMI accesses actual spend from the world’s largest media buying groups, as well as leading independents, and then organizes that data to create a clear, granular, and easy-to-use database for our clients and agency partners.

Service Category(ies)

Advertising intelligence
Media spend data for TV, digital, radio, print and out-of-home
Media pricing data for TV and digital