Wonks discussions – July 2023
Hey, Wonks, we have a new look! Check out the recent changes to our site and the other news, marketing research topics, and more we discussed in July. Below is a summary of some key topics members are talking about:
LinkedIn Posts and Updates:
Follow our LinkedIn page for updates, episode announcements, and lively discussions.
New Events (2):
- The ARF: Advertising Effectiveness: Performance Measurement in the New World of Privacy and Tools
- ANA: FREE: Global Creativity Day – An ANA Global Day of Learning Event
Are you heading to an event? To post a listing, click here.
Job Opportunity/ Seeker (3)
Are you looking to fill an open position? To add a job listing, click here.
Are you interested in a new job opportunity? To add a “job seeker” listing, click here.
Look for Contacts/Partners:
- E-Poll Contact
- WOM/referrals
- Veeva/Crossix Contact
- Contact at Ebiquity
- Contact at Nielsen Catalina
- Contact at Vizit
Discussions, Updates, & Inquiries:
- The most Patriotic brands
- A source for local market CTV/streaming ad spend
- Sources of global ad spend data by category OR for non-US-based ad spend by country by category
- New A.I. Newsletter showing insights from real people
- Assistance with teaching generative A.I. in Digital Marketing
- The best certification programs
- Transitioning from manual pricing data collection methods to tech-enabled in a world where there is no scanner data
Don’t Miss our Podcast!
Episode 4 of “Measured Response: The Half Hour That’s Not Wasted” is here! Here we discuss the changes in brand strategies, tactics, and measurement mechanisms during the Great Transformation of advertising targeting and measurement. https://lnkd.in/ecVDu2GE
Let us know what you think!
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Let’s keep the conversations going! #Wonks #WonksDiscussions